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MGT 200 - Small Business Management: Module 5

Module 5: Organizational Strategies and Marketing

You will find general assignment parameters below. PLEASE REFER to your D2L Course for specific assignment instructions. Thank you!

Early-stage investors often receive more than 100 pitches per month, which means they need to say "no" to over 99%. Alicia Syrett, CEO of Pantegrion Capital, frequent on-air personality on MSNBC and CNBC, shares the most common blunders that get startups rejected (9 min.).

Module 5, Part 1

Written Assignment 5A: Pitch Preparation

You will need a minimum of three (3) references for this assignment:

  • 1 from your textbook +
  • (at least) 2 more from credible publications
  • Must be published in the last 24 months (or one of the curated PITCHING RESOURCES on this LibGuide)

Here are some sources to get you started:

I. CEOEXPRESS
CEOExpress is a business portal for executives created by a busy CEO. Connect to top newspapers, business magazines & journals. 

REFER TO MODULE/ASSIGNMENT INSTRUCTIONS FOR SPECIFIC KEYWORDS!

SOME LINKS MAY REQUIRE INDIVIDUAL SUBSCRIPTIONS. (It's not required that you subscribe to any of these sources for this course; many of these sources are available through the Pima CC Library databases. Use Ask-A-Librarian or LibChat on the HOME Tab for help.)

II. PITCHING RESOURCES

III. LIBRARY DATABASES:
Use the following Pima CC Library databases to find up-to-date articles on business topics. YOU MUST LIMIT your results by PUBLICATION DATE  to the last 2 years.

Module 5, Part 2

Written Assignment 5B:  Midterm Progress Report

Describe your role from the list of titles in the Business Plan Team Sign-Up table (see list below):   

  • Marketing Director
  • Sales Director
  • Finance/Accounting Director
  • Technology Director (IT Director)

  • Human Resources Director

Here are some sources to get you started:

I. INDEED.COM

II. CEOEXPRESS
CEOExpress is a business portal for executives created by a busy CEO. Connect to top newspapers, business magazines & journals. 

REFER TO MODULE/ASSIGNMENT INSTRUCTIONS FOR SPECIFIC KEYWORDS!

SOME LINKS MAY REQUIRE INDIVIDUAL SUBSCRIPTIONS. (It's not required that you subscribe to any of these sources for this course; many of these sources are available through the Pima CC Library databases. Use Ask-A-Librarian or LibChat on the HOME Tab for help.)

III. LIBRARY DATABASES:

Use the following library databases to find up-to-date information on markets, industries or companies. YOU MUST LIMIT your results by PUBLICATION DATE to the last 2 years!!