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MGT 200 - Small Business Management: Module 1

Module 1: Entrepreneurial Mindset

You will find general assignment parameters below. PLEASE REFER to your D2L Course for specific assignment instructions. Thank you!

Writer and researcher Richard St. John makes the case that great ideas can come from surprisingly humble beginnings. His whistlestop tour of ways to think about ideas includes insights from the likes of Virgin entrepreneur Richard Branson, Nobel Prize-winning physicist Richard Feynman and singer Sam Smith
(5 min.)

Module 1, Part 1

Written Assignment 1A: Would You Rather Sell Vitamins or Aspirin? 

You will need a minimum of three (3) references for this assignment:

  • 1 from your textbook +
  • (at least) 2 more from credible publications
  • Must be published in the last 24 months!

Here are some sources to get you started:

I. MARKET RESEARCH REPORT SUMMARIES
The following links will take you to Market Research Report summaries only. There's sufficient value in the data provided by the summaries to complete the assignment. You won't need to access the paid full reports.

ASPIRIN:

VITAMINS:

II. CEOEXPRESS
CEOExpress is a business portal for executives created by a busy CEO. Connect to top newspapers, business magazines & journals. 

REFER TO MODULE/ASSIGNMENT INSTRUCTIONS FOR SPECIFIC KEYWORDS!

SOME LINKS MAY REQUIRE INDIVIDUAL SUBSCRIPTIONS. (It's not required that you subscribe to any of these sources for this course; many of these sources are available through the Pima CC Library databases. Use Ask-A-Librarian or LibChat on the HOME Tab for help.)

III. LIBRARY DATABASES:

Use the following library databases to find up-to-date information on markets, industries or companies. YOU MUST LIMIT your results by PUBLICATION DATE to the last 2 years!!

Module 1, Part 2

Written Assignment 1B: Individual Ideation #X Problem-Cause-Solution

You will need a minimum of three (3) references for this assignment:

  • 1 from your textbook +
  • (at least) 2 more from credible publications
  • Must be published in the last 24 months!

Here are some sources to get you started:

I. CEOEXPRESS
CEOExpress is a business portal for executives created by a busy CEO. Connect to top newspapers, business magazines & journals. 

REFER TO MODULE/ASSIGNMENT INSTRUCTIONS FOR SPECIFIC KEYWORDS!

SOME LINKS MAY REQUIRE INDIVIDUAL SUBSCRIPTIONS. (It's not required that you subscribe to any of these sources for this course; many of these sources are available through the Pima CC Library databases. Use Ask-A-Librarian or LibChat on the HOME Tab for help.)

II. LIBRARY DATABASES:
Use the following Pima CC Library databases to find up-to-date articles on business topics. YOU MUST LIMIT your results by PUBLICATION DATE  to the last 2 years.